Advertising > SM Lanang
SM Lanang
Prestige Interactive’s Large Format Display (LFD) at Cyberzone, SM City Lanang delivers a high-impact platform for brands targeting tech-savvy shoppers, students, and young professionals. Strategically positioned in the mall’s busy tech hub, the full HD digital screen provides motion-rich, high-clarity visuals that capture attention in real time. SM City Lanang attracts consistent foot traffic from Davao City and nearby areas, offering brands direct access to a diverse, purchase-ready audience engaged with the latest gadgets and digital trends. With real-time updates, dynamic visuals, and expert content management by Prestige Interactive, your brand gains maximum visibility and creates meaningful engagement where it matters most.
DOOH Advertising Locations
3F Techno
3F Power Mac
3F Vivo
3F Predator
3F Photoline
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No of Screen |
Exclusive: 3 |
|
Screen Size |
55″ |
|
Duration |
10 seconds |
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Ad Dimensions (wxh) |
Full Screen Ad: 1920px x 1080px (landscape) |
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Ad File Format |
.jpg/.png/.mp4 |
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Operational Hours |
11 |
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Minimum Guaranteed Daily Ad Spots (per screen) |
110 |
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Minimum Daily Ad Spots (total screens) |
550 |
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Minimum Share of Voice (SOV) |
Exclusive: 66.67% |
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Daily Foot Traffic |
That means you can create immersive, memorable
experiences across different industries:
In Your Retail or
Commercial Space
Place it at your store entrance or inside your shop to highlight promotions, product launches, or seasonal campaigns visible from all sides, encouraging customers to engage from every angle.
In your corporate
or academic institution
Feature it in reception areas, atriums, or exhibition halls as a conversation‑starter that reflects your commitment to innovation and forward‑thinking communication.
In Hospitality and
Entertainment
Use it as a showpiece in lobbies, bars, event venues, or theaters to set a modern tone while running branded content, event announcements, or dynamic visuals.
In Medical and
Health Services
Position it in hospital lobbies, clinics, or health fair booths to share wellness tips, safety guidelines, and patient services in a clear and visually engaging way.
In Aviation or
Transportation Hubs
Install it in terminals, waiting areas, or ticketing halls to display real‑time updates, advertisements, and wayfinding information visible from all directions.
